Example Details

  • Industry or Market Niche (e.g., fitness, coaching, real estate, etc.)
  • Your Offer (e.g., fitness program, artisanal cheeses, interior decorating)
  • Target Audience ( busy moms. entrepreneurs, bicycle owners)

In this example, the market niche was virtual trade shows. The offer was a 30-minute video slot on the virtual trade show platform, giving businesses a chance to showcase their products or services. The target audience consisted of small businesses with fewer than 50 employees.

To help you get started, we’ve included three ready-to-use ads that you can post right away on social media or your website. Be sure to refer to your Customer Persona and place your ads where your ideal customers are most likely to see them.

Customer Persona Example-v2Download